South Beach Doc Speaks
Here’s a great opportunity offered by one of our clients for health care professionals to hear from Dr. Arthur Agatston, the developer of the South Beach Diet and the Agatston Score:
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Our friend, the Washington Post’s Paul Farhi, is one of the nation’s best media reporters. Today, he has a great story about the Post’s rival, the New York Times, hiring an intern who had been an Obama speech writer. Paul covers it in a very even-handed fashion. There was a time when such political affiliations…
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Why are People so Bad at Pitching Stories to the Media?
Pitching stories to the media is a fine art. Most people have no idea what makes for a good story. We have a background in reporting. It helps us be more successful because we understand what makes a good story. PR News created the following infographic, which details many of the tips for successful pitching….
