Storytelling will create the emotional connections needed to raise funds for your nonprofit. and this video is an effective use of storytelling by one of our clients, Tejon Ranch Conservancy, at a local community meeting. Having strong storytellers, like the Conservancy Public Outreach Manager Scot W. Pipkin, as one of the “faces” of the organization
With 20th anniversary television specials and other media events marking the Oct. 3, 1995 conclusion of the O.J. Simpson criminal trials, analysts are again dissecting the many reasons for the “not guilty” jury verdict. As one of the journalists who reported on Simpson’s criminal and civil trials, I saw firsthand the many missteps by the
Guest Post by Cary Walker WHY DO SPEECHES MATTER? A good speech informs. A good speech persuades. A good speech entertains. But, most of all, a good speech inspires. It calls the audience to action. Here are some tips for writing a good speech. 1. Start with a topic that interests you. You might
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