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The Year to Write: New Year’s Resolutions for Law Firms

The New Year is a time for making resolutions, and one that law firms can make to improve their bottom lines is to write. One of the easiest and best law firm marketing tools is the creation of byline articles written by lawyers for legal and other publications. Byline articles are attorney-written columns about a

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December 30, 2016
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Storytelling for Law Firm Marketing

Creative storytelling to ensure coverage of litigation can be a major challenge for law firms and their marketing departments. Here is an example from our client, WilmerHale Law Firm and the ACLU. They joined other legal advocacy organizations in filing pro bono a lawsuit seeking to stop the California Department of Transportation’s (Caltrans’) seizures of

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December 13, 2016

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Mecoy Communications

Mecoy Communications is a team of expert storytellers with decades of experience in researching and creating compelling narratives about companies, products, people, causes and more. The firm is a Los Angeles-based network of public affairs, public relations and communications specialists who develop and implement winning communications strategies.

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(310) 546-5860
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